Recommended: Proofreading

Do you write copy? Ebooks? Articles? Info Products? Blogs? Novels?If you can answer yes to any of the above (or to any kind of writing), you might want to consider using a proofreader.A proofreader is not an editor. Editors are great to use, especially with copywriting.Proofreading is something entirely different - and just as important.A good proofreader does not merely fix grammar, punctuation and spelling. They can make existing clauses and sentences more powerful. Much more powerful.My recommendation: Take one eBook or other written project you are working on, and hire a proofreader for it. Notice the difference and pay attention to the suggestions they make and the reasons they give for those suggestions. You will immediately see the value, and the importance, of using  a good proofreader.​It is important to be productive. In most cases, "good enough is good enough." If we wait for perfection on every project, we'll never get any project launched.​With that said, a proofreader has the ability to take that "good enough" draft and send it over the edge into near-perfection.This allows you to "crank out work" without sacrificing quality. And the bonus? Your writing will have an extra "edge" to it.​ It will still be your writing, but it will have grown powers. Super-powers, if you have the right proofreader.I found the right proofreader for me.Will I use him for everything I write? Of course not, but I will for the important projects​.His name is Gary Thaller.​ I recently had the pleasure of working with him. Gary is an author with a magnificent grasp of the English language. He has a deep understanding...

Using Images Online

We find ourselves frequently needing images. We use them on websites, landing pages, social media, online ads, blogs, in e-books, and for those of us that also do off-line work, we use them in flyers, advertising, postcards, brochures and more. There are many places online where we can get these images. However, unless we've taken the images ourselves with our own camera, we need to be careful we’re not violating a copyright. For that matter, even if we take our own pictures, we need to be careful of copyrights. For example, are you aware that photographs of buildings in the United States built after December 1, 1990 require the owners permission to be used in many cases? Buildings built prior to that date are exempt from the copyright laws, but for ones built after that date, it's always best to get the owner's permission. Most of us, though, are going to use photos or images taken by other people. Get a license All images can potentially be copyrighted in some form or fashion, and when using them, we need to be sure that we are not in violation. The best way to do that is to get a license to use the image. There are different types of licenses generally available. We will usually want to get a royalty-free license. That means that once we have acquired the license, for whatever time period the license is valid we do not have to pay individual royalty fees every time the image is used. Some licenses are only for non-commercial use. We could use them on a website such as a...

One man band? Stop playing solo

Most of us earning on the net are a sort of “one-man band”. We have to be Jacks-of-all-trades. We need to understand and perform many different aspects of what we do. We write, proofread, edit, network with JVs, do graphic design, build ads, design websites and landing pages, set up social media campaigns, perform market research, create customer avatars, do copywriting, record audio and video, optimize for search engines, and much more. For the person just getting started online, all that you need to figure out can be daunting. The learning curve in many cases keeps people from even trying. This is partly the reason people get caught up in buying “bright shiny objects” that seem like they will be quick, easy solutions to all our business woes. It is also the reason people buy into programs with replicated websites that offer nothing of substance but selling other people the same replicated websites. More on that in another post, though. It's good to understand all the areas of our business that need to be handled. We really do have to know most of those things and how they are accomplished. The main difficulty does not come from having to know those things, so much as having to get them all done. Especially when first starting out, when we may not have a very large budget, and we don't know who to turn to. The solution (or so we think)? Do it all ourselves. We quickly find out, however, that doing it ourselves is no solution at all. I see many people doing product launches for the first time and...